A website grader evaluates your site across multiple dimensions and gives you a clear, easy-to-understand score. Unlike basic SEO checkers that only look at meta tags and keywords, ScoreCraft's website grader examines 90+ signals across 13 categories — giving you a complete picture of your website's strengths and weaknesses.
When you grade your website with ScoreCraft, our engine crawls your homepage and up to 5 key internal pages, analyzing everything from technical SEO fundamentals to content quality, page speed, security, and even whether AI assistants like ChatGPT can find your content.
What Gets Graded?
Your website grade covers every aspect of your online presence that affects growth:
SEO Grade
Are your pages properly optimized for search engines? We check title tags, meta descriptions, header hierarchy, keyword usage, image alt text, and internal linking structure. These on-page SEO fundamentals determine whether search engines can understand and rank your content.
Speed Grade
How fast does your site load? We measure Core Web Vitals — the metrics Google uses to evaluate user experience. Slow sites lose visitors and rank lower. We'll tell you exactly what's slowing you down and how to fix it.
Security Grade
Is your site secure? We check HTTPS implementation, security headers, mixed content warnings, and other security fundamentals. A secure site builds trust with visitors and gets a ranking boost from Google.
Content Grade
Is your content deep enough to rank? We analyze word count, content quality, readability, and whether your pages provide enough value to satisfy search intent. Thin content — pages with fewer than 300 words — is one of the most common SEO mistakes we find.
AI Visibility Grade
Can AI assistants find your site? ChatGPT, Gemini, Claude, and Perplexity are sending growing amounts of traffic to websites. But many sites have accidentally blocked AI crawlers. We check your robots.txt and other access controls to make sure you're not invisible to this new traffic channel.
Local SEO Grade
For businesses that serve a specific area, we check structured data, NAP (Name, Address, Phone) consistency, and local search signals. If you want to go deeper, our Local SEO Grid Scans show where you actually rank across a 5x5 geographic grid.
Your Grade vs. Your Competitors
A website grade means more when you can compare it to your industry. Based on thousands of audits, here are typical grades by website type:
- SaaS / Tech: Average grade 55/100 — Strong technically, often weak on content depth
- E-commerce: Average grade 45/100 — Thin product descriptions and missing alt text are common
- Local businesses: Average grade 38/100 — Often missing structured data and have thin content
- Professional services: Average grade 42/100 — Template-based sites with duplicate content
- Blogs / Content sites: Average grade 50/100 — Good content, weak on monetization and technical SEO
With ScoreCraft's paid plans, you can add competitors to your watchlist and track how your grade compares to theirs over time.
What Makes ScoreCraft's Grader Different?
Most website graders give you a score and a long list of issues. ScoreCraft goes further:
- Prioritized fixes — Issues are ranked by impact, so you know what to tackle first
- Plain language — Every finding includes a clear explanation. No jargon, no guesswork.
- 13 categories — Not just SEO. We grade speed, security, content, AI visibility, accessibility, and more.
- Actionable advice — Each issue comes with step-by-step fix instructions, including code snippets when relevant
- AI visibility — We check visibility to AI-powered search, which most graders ignore entirely
- Free tools — Check specific issues instantly with our free SEO tools
After You Grade Your Website
Your grade is a starting point, not a destination. Once you've identified your biggest issues, focus on the top 3-5 findings first. Most users see a significant improvement within a week of fixing their highest-priority items.
For ongoing tracking, our monitoring features send you alerts when your grade changes — so you'll know immediately if something breaks or improves. Read our benchmarks guide for more context on where your score should be.